A Senate campaign site,
built and run by one person

Voter guide, web and print

A sourced side-by-side of all four candidates on 143 propositions, with a scorecard and numbered sources. A matching double-sided handout went out at doors and events.

• The web page, the tally bars and the printed handout all come from one dataset, so they always match.
• Every number fills in automatically from one file, and the site refuses to publish a hand-typed count, so totals never drift out of sync.
• The QR code on the handout points to a link the campaign controls, so a mistake could be fixed online without reprinting a single flyer.

Positions: 52 issues, 12 big enough for their own page

Every stance in one place, filterable by subject and searchable, with "New" and "Updated" badges that clear themselves after a week.

• Every stat and every action item comes from one data file, so a number can't say one thing on the summary and another on the full plan. That's 236 sourced stats and 555 specific actions.
• Search finds words inside the full plan pages too, without slowing the page down for people who never search.
• Reporters, voter-guide sites and AI assistants could pull her positions straight from the site and quote them correctly, through a data export and an llms.txt file.

Long-form plan pages

The twelve most complex positions got full plan pages, all built on one shared framework: a jump menu, sections, sourced stat cards, numbered references, and the federal levers behind each commitment.

Each plan's commitments feed back into the positions data, so the summary tile and the full plan can't disagree.

Follow the Money

Five pages showing who funds each campaign and who spends outside money in the race, straight from federal filings, with network diagrams and filing-level sources.

• The pages rebuild themselves from the raw federal filings, recalculating every total and redrawing every diagram.
• Each update is compared with the last one, so no number changes without a reason.

Fact-check pages: truth and rumors

When the mailers and TV ads started, the campaign needed to answer every claim, fast, without sounding defensive or nasty. Two pages do it.

• /truth puts each claim beside the record: what they said, a verdict stamp (False, Cut off, Out of bounds) and the evidence, with timelines, documents and video.
• /rumors tracks 60 claims, sorted into topics in a jump menu so a reader finds theirs in seconds.
• The page builds itself from a list of claims. Sources number themselves in order, and nothing goes public until it's marked ready.
• Each page has its own link-preview card, and the volunteer dashboard links them so canvassers answer questions at the door with sources.

Events, news and a live map

Upcoming events with add-to-calendar links, a news page with video, and a Montana map of every campaign stop. The map here is the one from the site: every public stop from February to Election Day, drawn in the order she made them.

All three read from the team's Google Sheet. Staff publish by ticking a box, and a nightly script keeps the map current. Nobody has to call the developer to post an event.

Store and point of sale

A Stripe store where every purchase is recorded the way federal rules require, plus a phone-based register for event tables.

• Prices are checked on the server, so nobody can tamper with a cart, and every hour the system confirms payments, updates inventory and emails receipts.
• Volunteers join a sales session with a code and sell from their own phones; close-out reconciles the cash box.

Behind the scenes

The public site was half the job. The team ran on internal tools built on the same stack: staff and volunteer launch pads, a fundraising dashboard that fills itself every morning, one intake system behind every form, a phone point of sale, synced calendars and more.

They're private, so they're shown as case studies with sample data.

Fundraising you can measure

Every print piece, TV spot and share graphic points to its own short link with its own tracking code. The campaign could see what each one raised.

• If someone arrives from an ad and donates three pages later, the ad still gets the credit.
• A short link can be repointed after printing, which once rescued a dead QR code already in the mail.
• A share page previews like an article and lands friends on a $20 donation form in one tap.